Messenger Bot Goals

Messenger Bot Goals

Marketing, Messenger Bots, Social Media Marketing , , ,
Whenever you decide to start using chat type bots in your business, it is important to consider your overall Messenger Bot Goals, and the goal of each bot. Business Goals Every business is interested in keeping costs down, quality high, and maintaining efficiency. Smart small business owners also know how useful automation can be to stay on top of many of the typical tasks that they have to do every day in order to cover the basics in their business. If a task can be broken down into a series of predictable, regular steps, with few large variations, it should…
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Instagram Influencers Matter

Instagram Influencers Matter

Online Business, Social Media Marketing , , ,
Why do Instagram Influencers Matter? • Instagram currently has more than 800 million monthly users • Instagram has an average 3.21% user engagement rate, more than double the average social media rate of 1.5%. • 90% of the one hundred most popular brands are on Instagram • 70% of the most-used hashtags on social media feature brands • 50% of Instagram users use the app to research products. How did this all happen? How did Instagram, a social media platform, become such a highly-trusted source for product and brand information? In a word, influencers. There are influencers on pretty much…
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Social Media Content

Social Media Content

Marketing, Social Media Marketing , , , ,
Each of the top platforms has certain preferences when it comes to social media content. This can make it difficult to cross-post to each platform. However, planning ahead can help you save time and effort as you create exactly the type of social media content required. The top social media platforms are: * Facebook * Twitter * Google+ * Tumblr * LinkedIn * Pinterest * Instagram * YouTube Let’s look at each of these platforms and the social media content they are best known for. Facebook Facebook will allow any form of content. Having said that, they are leaning heavily…
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Business Automation Options

Business Automation Options

Marketing, Online Business, Productivity , , ,
If you are a small business owner you should always be looking for some business automation options. Fact is that there never seems to be enough hours in the day to get everything done. If you don’t have a budget to hire freelancers to help you, your next best solution is to automate as many of your processes as possible. Here are a few suggestions. Content Creation Business automation requires a constant flow of new content for your website in order to attract more traffic and customers. Using blogging software like WordPress (rather than traditional HTML) for your website, means…
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